It will be goodbye to "Heart of the New Old West" as a slogan for Pahrump.

A group of community leaders held a brainstorming session, a visioning and meditating on carpets, to come up with the ultimate slogan that will instantly bring hordes of tourists to the town on the Highway 160 bypass.

The session was under the leadership of mystic guru Dr. Harold Springs, who was paid $450,000 for conducting the one day session.

Suddenly, members of the group starting receiving visions.

"How about 'Pahrump: Funny Name and Funny People'?" said one participant.

No, that idea was shot down by other members.

"I have a suggestion, how about, 'Pahrump, where just about everything is legal'?" said another participant. The thought was that would highlight what many people come to Pahrump for -- to patronize the brothels, buy fireworks or shoot off an Uzi submachine gun.

But there were objections it would encourage lawbreakers to come into the community.

One member of the group looked at the slogan behind the podium in the meeting room of the Bob Ruud Community Center.

"Instead of 'past and present working towards a better future,' maybe it should be, 'Past and present arguing about how to mess up the future,'" the man said.

One excited man jumped up and said, "Trailer Trash Capital of America!"

No, that would be insulting to people who live in manufactured homes, said the coordinator.

"How about Gateway to Yucca Mountain: Just Watch Us Glow!" said another audience member.

But Yucca Mountain may not be built anyway, Springs said.

Still another person raised his hand.

"How about 'The Land Preferred Equities Forgot'?"

Well, we don't want to upset our former corporate developer, Springs said.

A few people played on the UFO theme, with radio talk host Art Bell a Pahrump resident and the movie "Mars Attacks" based here.

"How about 'Mars invaded us, how 'bout you'?"

That remark drew some laughs from the audience.

"I have an idea, how about 'The biggest unincorporated town in America'? That would build on our local pride," said another participant.

The consultant said he'd take that under consideration. But it would have to be changed if Pahrump ever incorporated.

A leading town opinion leader suggested "Valley of the Dolls."

But that might lead to problems over copyright from the Roger Vadim film, the consultant said.

"How about 'Halfway Between Sin City and Death Valley'?" one resident said.

"That's possible. Any other suggestions?" Springs said.

Someone in the back of the room yelled out, "Closer to Hell: A Little Warmer and More Vices."

Still another remarked, "Who needs a downtown?"

After a lengthy discussion, it appeared unlikely Pahrump would come up with a catchy slogan like the classic Las Vegas line: "What happens in Vegas stays in Vegas."

But one resident walked out of the seminar with a black T-shirt that had white lettering which read: "What happens in Pahrump ... gets around town in 10 minutes."